About Prime Quality Group

A cross-border growth partner with operating capability in Australia, China and Japan.

PQG helps businesses clarify the offer, build demand, form trusted partnerships and execute growth across all three markets.

Legal entityPrime Quality Group Pty Ltd
Australian Business Number40 163 753 606
Operating baseMelbourne, Victoria
OfficeLevel 8, Chadstone Tower 1, 1341 Dandenong Road, Chadstone VIC 3148, Australia

What we do

PQG helps businesses grow in Australia and expand into China and Japan.

We connect positioning, digital systems, customer demand, partnerships and local execution so a good business can grow with more confidence.

We also keep roles and relationships clear, so customers and partners know who is responsible for each part of the work in each market.

Capabilities

Leadership capability across growth, technology and execution.

Prime Quality Group combines cross-border commercial capability with strong management, systems and delivery discipline.

Choo Yang Tan

Technology, delivery and commercial control.

  • Management-level oversight across technology, operations and delivery.
  • Program and project management for multi-stakeholder initiatives.
  • Cloud FinOps, cost discipline and technology operating efficiency.
  • Procurement, vendor coordination and implementation planning.
  • Commercial tracking, financial visibility and practical decision support.

Alex Jiang

Cross-border growth, structuring and market pathways.

  • Cross-border growth strategy across Australia, China and Japan.
  • Market-entry structuring, partner alignment and commercial pathway design.
  • Distribution, partnership activation and relationship-led market access.
  • AI-enabled execution across content, channels, conversion and operations.
  • Outcome governance, verification and disciplined commercial follow-through.

Jacky Jiang

Agrifood, trade and on-the-ground relationship support.

  • Agrifood category knowledge and practical trade pathway support.
  • Relationship development with operators, suppliers and commercial partners.
  • Support for product movement, market follow-through and growth coordination.

Our team

Leadership team

These are the core people behind the work.

Portrait of Alex Jiang

Director · Business growth

Alex Jiang

Leads business growth, partnerships and market development across Australia and Asia.

Portrait of Choo Yang Tan

Chief Operating Officer · Systems

Choo Yang Tan

Leads digital systems, day-to-day structure and practical delivery.

Portrait of Jacky Jiang

Advisor · Agrifood and trade

Jacky Jiang

Adds agrifood, trade and relationship insight to growth across markets.

What we work on

Business growthMarket entryHospitalityAgrifoodMembershipTechnologyContentAustralia · China · Japan

Build with PQG

Need a clearer next step for growth?

Start with a complimentary PQG review or send us a more detailed opportunity. We will help you focus on what matters most first.